Special Treatments - A hit with Medical Tourists

Released on = March 7, 2007, 2:07 am

Press Release Author = Wockhardt Hospitals Limited

Industry = Healthcare

Press Release Summary = His friends and relatives thought he had gone dotty when
63-year-old American national
William Darling, announced plans to go to India for medical treatment.


Press Release Body = An increasing number of foreign patients are coming to India
for high-end treatment like cardiac procedures, oncology and neuro - surgeries. This
represents a major turning point, since until now; overseas patients came to India
for simple or low-risk procedures, such as dental surgeries, discouraged at home by
hospitals' endless waiting lists.

Doctors in the US had diagnosed Mr. Darling as suffering from severe arthritis, a
disease that causes pain and loss of movement of the joints. He was advised to
undergo hip resurfacing - an alternative to total hip replacement - a high-end
procedure, approved only two years back by the Food and Drug Administration (FDA) in
the US.

"Doctors in the US have little experience with the procedure, while Indian doctors
have been performing hip resurfacing for years," explained Mr. Darling. "The quality
of treatment I could receive in India would in fact be much higher than the US, and
this too, at a fraction of the price that I would have to pay in the US."

Hip resurfacing costs as much as Rs. 24.4 lakh in the US, as opposed to Rs. 4 lakh
in India. Like Mr. Darling, an increasing number of foreign patients are coming to
India for high-end treatment like cardiac procedures, oncology and neuro -
surgeries. This represents a major turning point, since until now; overseas patients
came to India for simple or low-risk procedures, such as dental surgeries,
discouraged at home by hospitals' endless waiting lists.

"In 2006, 70% of the 1,400 foreign patients who came to Wockhardt, underwent
advanced procedures such as joint replacement, heart or spine surgeries," Wockhardt
Hospitals CEO Vishal Bali said. An ageing population, social security systems'
crisis, and soaring healthcare costs in the West, partly explains this new trend.
"However, while today around 80% of our patients come from the West, the demand
initially came from patients from developing countries who could not get access to
quality speciality care," said Mr. Bali.

After he broke his backbone in 2004, Hasan Changezi underwent four unsuccessful
operations in Karachi. He was then referred by his doctor to a spinal surgeon in the
UK. "Doctors in the UK were, however, charging close to Rs. 13 lakh for a new
surgery," explains Mr. Changezi. "I found out about Wockhardt Hospital in Bangalore
while surfing on the net. The hospital offered non-invasive procedure, a technology
not offered in Pakistan, and had spinal surgeons, which would be able to offer me
the speciality care I required."

"We have received close to 20 queries from abroad every day for super speciality
treatment over the last three months," said Mr. Bali. "And patients from developed
countries are likely to represent an increasing share of these patients."


Web Site = http://www.wockhardthospitals.net

Contact Details = Mr. Pradeep Thukral
Head - International Marketing,
Wockhardt Hospitals Ltd.,
Wockhardt Towers
Bandra Kurla Complex
Mumbai - 400051

Phone : +91-22-26596006
Fax : +91-22-26527870
Mobile : +91-9819015749
Email : pthukral@wockhardt.com
Website : www.wockhardthospitals.net

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •